Accurist

Accurist is a British brand that specialises in quality watches at affordable prices. The Accurist watch brand was established in London in 1946 by Asher and Rebecca Loftus. The company remained a family business until they were bought out by Time Products in 2014 (they also own Sekonda and Limit brands).

The style of Accurist watches is a combination of heritage, style and modernity. This watch company was the first one to sponsor the speaking clock in the UK from 1986 to 2008.

The company also sponsored the Millenium Countdown clock at the Royal Observatory in Greenwich, which did the countdown for the last 1,000 days before the year 2000.